An alternative to Hootsuite reporting
There are many reporting tools to choose from, which help to analyse and reflect on the hard work that social media managers are putting in. One of these tools is Hootsuite. The tool allows you to manage your social media reporting and comes with the ability to download social media reports.
With Hootsuite, you can track your performance and share meaningful insights with others. Before you start thinking ahead, there are some considerations to make if you’re looking to make your reports on-brand and professional. Hootsuite is great if you’re looking to analyse reports; but if you want reports that your clients will understand, it’s possibly not.
Social media reporting
Hootsuite reports are automatically generated from a selection of data. With its function to export your reports, they can be downloaded to Excel, PowerPoint, PDF and CSV formats. This will allow you to share your results with clients.
The flexibility of the tool allows you to purchase a variety of different plans. If you’re are a social media manager that needs all the fancy reporting statistics, you would find their weekly analytic report useful. Every week, Hootsuite sends an email with a PDF attached, which provides click summaries.
Having all the information is great; but if you don’t have a way to collate all your results into a report for your client’s needs, then that’s only half a job done. As mentioned, Hootsuite will allow you to download reports into an Excel or PowerPoint document. For social media managers, this is great, but possibly not for your client who probably won’t find the time to understand the metrics. Hootsuite’s downloadable reports come as standard template reports, with no option to make your client’s report look on-brand. To produce a customised report, you would have to manually add-in the client’s logo and hex colours to a separate reporting template.
For Hootsuite, prices begin at $25 per month. This gives you access to 10 client accounts, for 1 user. This might pose a barrier if you’re just starting out, if you're a freelancer or if you require multiple users to access the reporting tool. If you’re looking to get to know the software first before going ahead, there’s a 30-day free trial. However, the features of the reporting tool are limited during the trial, which limits your experience.
Is Flaunt a good alternative to Hootsuite?
Of course, we would say it is! Flaunt is certainly a time-saving tool offering various features for a social media manager. If it’s a reporting tool you need, Flaunt is the perfect match. Flaunt allows you to automatically create on-brand reports that showcase your work to clients.
Flaunt also has different features like:
- Beautiful, automatic formatting to save hassle and unnecessary rearranging
- A Chrome extension to capture and collate screenshots right from your browser
- Customisable hex colours, logo and banner picture so they are always on-brand
- Ability to download your report for offline viewing, or view straight from the link
Flaunt’s report writing tool gives you access to all features with a free 14-day trial. There’s no reason not to try Flaunt out because there’s nothing to lose! Set up a new client, take some screenshots and begin creating a stunning report.